Do you know how to increase engagement from Instagram poll questions? You have at least 4 options from the Stickers feature, including Questions, Poll, Quiz, and Emoji Slider, to create interesting content for the story. Users can start with common sentences like “Yes or No”, “This or That”, and “Would you rather…” to make an impression and get quick answers from viewers.

The article content below provides all you need to create quality poll questions on this platform. In addition, there are more tips and post suggestions; do not miss them!

What Are Instagram Poll Questions?

Instagram Poll Questions is a story posting format used as a “Sticker” on the platform. They are usually short questions that users apply for their audience to answer for the survey, gain opinions, or increase interaction by stimulating their curiosity.

The questions are often accompanied by multiple choice answers, Yes/No, or blank lines for longer answers. In addition, users can add a few images for viewers to choose from or more easily visualize the answer.

For businesses, this feature not only directly increases engagement on their social media channels but also gives them an objective perspective on upcoming products or campaigns. If their questions receive a lot of interaction, it also implicitly helps them build a community and indirectly promote forthcoming products or events.

*Some examples of Instagram poll questions to increase engagement*

How To Create A Poll On Instagram

Open the Instagram app on your phone or computer;
Tap or click the “+” icon at “Your Story” in the top left corner of the screen;
Upload the image or video you want to include in the question or select “Camera” to take a photo or record immediately;
Tap or click on the “Sticker” icon, and then you can choose:
- Questions: “Ask me a question”, keep it the same if you want your audience to ask you something. Or delete that line, fill in your question, and wait for someone to answer.
- Poll: Multiple choice or Yes/No question. You ask the question you want and give the viewer options to answer.
- Emoji Slider: Used to evaluate the audience’s feelings about a certain issue or question with a set of available emojis.
- Quiz: True or false questions with answers you have already chosen. You can tap/click on the “Dices” icon to see suggestions for questions.
Add text, music, filters, or some other features depending on your preferences;
Tap or click “Your Story” at the screen’s bottom-left corner to upload the content.

Similar to a normal story, these questions have a deadline of 24 hours. After that time, they will disappear for everyone else and can only be viewed again by your account.

>>> See more: Why Does Instagram Keep Logging Me Out? How To Fix It?

Best Instagram Poll Question Formats

Yes Or No

“Yes or No” is a basic question that is a definite affirmation or negation. It is used to probe before someone begins a story. Some commonly used question opening forms include:

Have you ever…?
Do you love/like/hate…?
Do you think that…?
Do you believe that…?
Do you want to…?, etc.

After “Yes or No”, users can share more experiences or interesting issues to stimulate the audience’s curiosity. For example, “Have you ever been to Switzerland?” The content will later relate to their experiences in the country or tips for traveling there.

This Or That

“This or that” is a simple question like a binary one, meaning the respondent needs to choose one of the two available solutions as their answer. This type is often used for entertainment, as a fun approach to discovering someone’s interests, or as an icebreaker in a new environment among strangers.

For a while now, the phrase “Our Instagram followers control my day” has been used by many content creators on the platform. It’s like a way for them to interact with fans, with topics surrounding what to eat, what to wear, where to go, what to do, etc. Whichever variable is chosen, more will follow that. Such as:

Sandwich or Hamburger? (For breakfast)
Math or Chemistry (For doing homework)
Jeans or Skirts (For Style)
Going to the movies or Camping (For weekend activities), etc.

>>> See more: Can You Merge Instagram Accounts? Exploring The Options!

Would You Rather

“Would you rather…” is the same as “this or that,” but it emphasizes the audience’s preferences more, encouraging them to consider carefully before choosing. Including this phrase in the question will attract more attention to the serious exploration of personal preferences or opinions.

It can use multiple choice answers, which means more than two answers like “this or that”. For example, “Would you rather pick for the event’s tea break?”:

Cupcakes
Donuts
Muffins
Macarons

Limit the options to a maximum of 6 so viewers are not confused and can easily give quick answers. Your poll may be ignored if you spend too much time on a question.

Emoji Slider

Emoji Slider is a poll that uses sliders to show the emoji level. Instead of questions that require specific answers, it relies more on the audience’s feelings about the issue raised, such as love, anger, hate, happiness, crying, etc., at many different levels. After choosing, viewers can see what percentage of people have made the same choice as them.

Although users only get one main emoji to express their emotions with the Emoji slide, they can still use other features to add text, stickers, or other emojis to make the questions diverse, lively, and engaging.

>>> See more: Why Does It Say Story Unavailable On Instagram?

8 Instagram Poll Ideas

Always look for fresh ideas that will make your marketing strategy more attractive. Here are some suggestions you can try alternately:

Ask Me Anything (AMA)

Let your audience ask anything through the Questions feature in “Stickers”.
Bring your followers one step closer in your life and work, especially those whose questions are answered and shared also feel more special.

Content Ranks

Let your followers vote for products in a contest you run, often with a video or photo using the Poll or Quiz feature;
Provide objective results for the competition;
Survey user preferences and trends;
For example: Vote for “Your most impressive way to cook noodles”, with pictures 1 and 2.

Contests

Ask your audience what content they want to see from you with multiple-choice or open-ended questions;
As a way to research your target audience’s interests;
For example: “What should I post next?”
- Review ABC products
- Makeup with ABC product kit
- Use XYZ product

Drop Knowledge

Offer tips or advice, and use the Emoji slider to get reviews;
Evaluate viewers’ agreement about an issue.

Guessing Games

Give hints from images, videos, or some missing words for the audience to find keys, such as product/service name, special features, product comments, etc.
Stimulate viewers’ curiosity to increase interaction and help them remember the problem raised better;

Open A Conservation

Ask your followers to share their opinions with an open-ended question;
Encourage viewers to give their perspective on issues you care about as a way to receive ideas or feedback to expand your mind;
For example: “What facts surprise you about Mid-man products?”

Read The Room

Probe simple real-life questions like “This or that” or “Yes/No”;
Enhance your ability to connect with followers and interact.

True Or False

Ask interesting questions about a product, service, or story with True or False answers;
Create a feeling of familiarity with viewers;
For example: “Instagram stories can last for 24 hours.”
- True
- False

How Can An Instagram Poll Questions Increase Engagement?

Ask About The New Things

People tend to be attracted to new things because their curiosity is stimulated. Therefore, you can use “This or That” or “Yes or No” sentences to stimulate their interest in your new product or service.

Ask them to vote for the product or service they look forward to the most, along with photos or clips related to the product. You can also use a secondary question to see if your customers expect additional features or anything important in this product.

Just having customers respond to your poll will increase interaction for your social media channel. In addition, product promotion is also known to more people.

Drive Traffic To The Social Handles

After polling stories, you can expand the source of information for customers, such as product or event details, tips, data, images, or other videos. They can all link to websites or social media content on Instagram or other platforms.

This way, you can increase traffic and interaction on other platforms you manage and simultaneously let you know users’ social media habits through the channels they choose to link to.

Limit Excessive Promotion

Even if the survey is for commercial purposes, you should keep it friendly, listening, and entertaining. Treating the story viewer as a friend will help brands or influencers have a more objective view of their ideas.

The questions should be related to everyday topics in society or trends that many people are interested in, not academic issues unless you have created a community interested in them. Note that you should promote it objectively instead of going into detailed comparisons too much, which easily causes unnecessary controversy.

Conclusion

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Instagram poll questions are the nexus that connects businesses, influencers, and content creators with their audiences. By using Mid-man‘s provided tips and formats, you can increase engagement and traffic on this platform and other social media channels. Do not hesitate to leave your comments or ask us for more information!